5 Action Steps To Building A Massively Successful Guitar Teaching Business And Becoming A Great Guitar Teacher

by Tom Hess
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What does it take to earn more money and help more people as a guitar teacher?

The first thing to do is:

Let go of any skepticism you may feel about your potential to succeed as a guitar teacher.

When you are skeptical, you hold yourself back from big success.

You also hold your guitar students back from making the progress they deserve to make with you.

Here is the truth:

You can become a successful guitar teacher, no matter:

  • Where you live.
     
  • How much experience you have (or don't have).
     
  • Whether you have a music degree (or not).

You don’t need any of those things.

Do THIS And You'll Get A Lot More Guitar Students
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You need the right skillset and the right attitude about teaching guitar.

This article helps you develop both.

Before we begin:

Watch this video to see how your attitude helps your guitar students make a lot of progress quickly:
 


Here are 5 action steps that help you become a better guitar teacher and build a successful guitar teaching business:
 

Action Step #1. Learn How To Make Your Guitar Students Better Very Quickly. Here Is How:


Fact: your guitar students don't really want “guitar lessons” from you. What your students actually want is for you to:

  • Help them become awesome guitar players quickly.
     
  • Solve their musical problems, frustrations and challenges.
     
  • Make the learning process simple and fun, so your students feel great every time they play guitar.

When you do these 3 things really well, attracting new guitar students becomes very easy. As your reputation spreads, new students begin to come to you and happily pay you higher than average rate for superior results.

Tip: It’s better for you to be the more expensive guitar teacher in your area who is known to be the best than to be average (or below average) and sell cheap guitar lessons. 

When you do these 3 things really well, attracting new guitar students becomes very easy. As your reputation spreads, new students begin to come to you and happily pay you higher than average rate for superior results.

Tip: It’s better for you to be the more expensive guitar teacher in your area who is known to be the best than to be average (or below average) and sell cheap guitar lessons.

The fastest (and best) way to improve your guitar teaching skills, is to get actual training on how to teach guitar. Watch this video to learn simple guitar teaching tips you can use right away to help your students improve faster:


Note: You can learn to be a great teacher before becoming a master musician yourself. Yes, not all understand this, but it’s true. You develop both skills simultaneously. Improving your guitar teaching skills will make you a better musician yourself! You can start teaching guitar (and learn to teach well) even if you are not yet a highly advanced guitar player.

Here is why:

Reason #1: Most of your guitar students will be at the beginner or intermediate level (and usually have no desire to become very advanced). You will never have a shortage of beginner guitar students.

Reason #2: You need real-life guitar teaching experience to become a great guitar teacher. The sooner you begin teaching guitar lessons, the faster you begin to feel confident about your teaching skills.
 

How to build a guitar teaching business

Action Step #2: Set Ambitious Goals For Your Guitar Teaching Business. Here Is How:


You want to be more successful than the average guitar teacher, don’t you? To do that, you must set ambitious goals for yourself that average guitar teachers consider impossible. Example:

Most guitar teachers earn between $20,000-$45,000 annually, work 40-60 hours per week and are happy to get just 20 new guitar students per year.

Fact is, you could be earning 6-figures ($100,000+) per year, teaching guitar part-time. This is what the most successful guitar teachers earn. Best of all, it’s really not as hard as you probably think and you definitely can do it too, even if you’ve struggled to fill your schedule with students in the past. Want proof? Download this free eGuide to learn how simple it really is to get a lot of new guitar students to take lessons from you.

What do you think would happen if you set a goal for yourself to earn 6-figures per year teaching guitar part time? Answer:

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  • You begin to take your guitar teaching career a lot more seriously.
     
  • You begin looking for ways to make your students better very quickly and build your reputation as the #1 guitar teacher in your area.
     
  • You will likely seek out expert coaching for yourself to learn how to build your business and make your goal become reality.
     
  • You become a lot more likely to actually achieve your goal.


Question: “But Tom Hess, I don’t care so much about earning a lot of money. Earning 6-figures is not a motivating goal for me. I teach guitar because I want to help people. What goal should I set for myself?”

Answer: You cannot help a lot of people learn to play guitar unless you earn a lot of money (and vice versa). Your income as a guitar teacher is directly related to the number of people you are able to help. Here is why:

To make a lot of money, you must become the best guitar teacher you can possibly be. This is the only way you will ever attract a lot of students. The better of a guitar teacher you are, the more people you can work with and help.

If you teach guitar for free, there are only so many people you can teach before you must get a day job to support yourself. The number of students you can afford to teach for free is always limited. You also have no motivation to be the best guitar teacher you can possibly be if you teach guitar as a hobby.

You get to help way more people when you earn a lot of money teaching guitar. If you want to help more people, set a goal to earn more money in your guitar teaching business.

Action Step #3. Let Go Of Your Fears. Here Is How:


The #1 thing that keeps you from success as a guitar teacher is your own fear. Your fears may include:

  • Fear of failure: you may fear that you won’t be able to attract a lot of students and make money as a guitar teacher.
     
  • Fear of success: Sounds crazy, right? But it’s true… some people actually fear becoming successful and earning a lot of money. You may be afraid of how others will perceive you when you become wealthy and successful.

    Here is how you know if this fear applies to you: do you (or those close to you) believe that money is the “root of all evil” or that rich people are bad? If so, this fear likely applies to you in some way.
     
  • Fear of marketing yourself: you may be afraid of marketing yourself if you are unsure of your guitar teaching skills. You may feel that you are not worthy of promoting yourself and taking your students’ money for lessons.
     
  • Fear of looking bad in front of your students: you may be afraid of having a student ask you a question you don’t now the answer to.


Irrational fears most new guitar teachers have


Here is how you can get rid of these fears once and for all:

Solution #1: Continue to improve your guitar teaching skills. Become the absolute best guitar teacher you can possibly be. Your guitar teaching skills must be greater than any fear you may have.

When you have confidence in your skills as a guitar teacher, you stop fearing failure or looking bad in front of your students. Read this article to learn how to improve your guitar teaching skills quickly and easily.

Solution #2: Be around like-minded people who have an empowering outlook about money and success. This helps you overcome your fears and become more successful faster.

Solution #3: Focus on the reasons why you want to become a successful guitar teacher and earn a lot of money. What will success give you that you don’t have now? What frustrations, challenges or hardships will you eliminate from your life when you become successful?

When you focus on the reasons why you want to be successful, it becomes much easier to face your fears and overcome them.

Action Step #4. Become A True Mentor, Trainer & Coach For Your Guitar Students. Here Is How:


To help your students become great players you must do a lot more than simply teach guitar. You must also mentor, coach and train your students to master what you are teaching them. This makes your students great guitar players quickly and builds your reputation as the best guitar teacher in your area.

Don’t worry, it’s not hard to become an expert mentor, trainer and coach for your students.

Watch this video to see what this means and how to do it correctly for your students:
 



Action Step #5. Expect Your Guitar Students To Be Committed. Here Is How:


You don’t have to turn all your students into highly advanced guitarists (since most students won’t have such goals). However, you must expect all your students to reach their goals (whatever they might be). Do not accept slow progress or mediocre results.
 

How to inspire your guitar students to practice

Note: most of your students will appreciate you caring about their progress. They will do what you tell them to do to become great guitar players. However, a small number of your students will not like you putting pressure on them, even if it’s in their own best interest! You must have the courage to fire such students from your schedule.

Yes, you read correctly.

If your students aren’t practicing, find out why. If your students aren’t getting results or aren't feeling motivated to play guitar, find out why. It’s your responsibility to enable your students to make the fastest progress possible… and help them enjoy that process.

Here are some simple ways to do this:

  1. Tell your students that you care about their progress, you believe in their potential and you want to see them live up to it. Your students need to see, hear and believe that you care about them.
     
  2. Tell your students that you expect them to succeed and reach their goals.
     
  3. Make sure that the goals your students set for themselves are inspiring for them. Help your students set goals that they truly want to achieve (vs. something they simply think is possible for them to achieve).

Case in point:

A very good friend of mine, Jim, (who started a music school that made over half a million USD per year) once told me this story:

One of his pre-teen students (who had a piano recital coming up, but wasn’t practicing enough) mentioned during a lesson that he was telling his friends about Jim’s lessons.

To which, Jim glared and told him:

“You’re not allowed to tell ANYONE you study with me! Not until you can play this piece properly.”

This may seem like a strange thing to say to a kid student (who may throw a tantrum and quit lessons).

But Jim was smart enough to realize that – despite not practicing – the student looked up to him and enjoyed the lessons.

And rather than give the kid a boring lecture on “how important practicing is”...

... he turned practicing into a challenge to earn Jim’s approval.

The result?

Within 3 weeks – that kid was playing the piece better than anyone in the class.

And that’s when Jim looked him in the eye and said:

“NOW you can tell all your friends who your teacher is!”

This is a great example of my guitar teaching philosophy of “teaching people first – music second”. 

Note: most of your students will appreciate you caring about their progress. They will do what you tell them to do to become great guitar players. However, a small number of your students will not like you putting pressure on them, even if it’s in their own best interest! You must have the courage to fire such students from your schedule. Yes, you read correctly.

If you continue teaching students who don’t do what you tell them to do, don’t practice and don’t show interest in making progress, everyone loses. You lose because your reputation suffers. Your current students lose because they are wasting their time and money on lessons. You also don’t get to help other, more serious guitar students in your area who would make great students for you.

You now know what to focus on to build a successful guitar teaching business. Your next step to making a lot of money teaching guitar is to learn how to attract a lot of new guitar students quickly and easily. Download this free guitar teaching guide to learn how to fill your schedule with a lot of new students, increase your guitar teaching income and build an unbelievably amazing life for yourself.

THIS Will Get You A Lot More Guitar Students
THIS WILL GET YOU A LOT MORE GUITAR STUDENTS
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Tom Hess
About Tom Hess: Tom Hess is a guitar teacher, music career mentor and guitar teacher trainer. He trains guitar teachers from all over the world how to earn 6-figures per year teaching guitar, while working less than 40 hours per week.

Get the training required to become a highly successful guitar teacher.

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