How To Increase Your Guitar Teaching Income When Teaching Guitar In The Summer
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Teaching guitar in the summer can be tough...
That is, if you make the same choices 95% of guitar teachers make.
Most guitar teachers struggle even to hold on to the students they have.
(Let alone grow their guitar teaching income.)
...for the top 5% of guitar teachers...
... teaching guitar in the summer is an opportunity to grab market share.
This happens as they attract the guitar students 95% of guitar teachers miss out on.
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But here is the good news:
It’s not that hard to join the 5% of successful guitar teachers.
(The ones who increase their guitar teaching income teaching guitar in the summer.)
Simply implement the tips I lay out in this guitar teaching article.
It's not hard.
And when you do - you'll see your guitar teaching income soar!
Here is what you need to know and do:
Guitar Teaching Tip #1 For Teaching Guitar In The Summer: Set Up The Right “Retention Culture” In Your Business
The easiest way to grow your guitar teaching income in the summer is by focusing on retention of the guitar students you already have.
This allows you to grow your guitar teaching income faster without working like crazy just to replace the students who are quitting.
Here are some ways to increase your guitar teaching retention:
- Make it clear to all new guitar students why you expect them to continue lessons all throughout the year and why it’s in their interest (and not just in the interest of your guitar teaching business) to do so.
The best place to do this is by giving your students a welcome package that spells out the goals you have for them (as their guitar teacher) ... and the expectations you have FROM them. One of these expectations needs to be: them continuing to take guitar lessons from you all throughout the year.
Of course, you can’t control what students do and when they decide to quit. But by being upfront with what you expect from the makes teaching guitar in the summer (and growing your guitar teaching income) a lot easier.
- Periodically remind your students of your guitar teaching expectations of them.
- Acknowledge those guitar students who have stayed with you for a long time.
All of the above create the guitar teaching “retention culture” you need to grow your guitar teaching income and thrive while teaching guitar in the summer.
Guitar Teaching Tip #2 For Teaching Guitar In The Summer: Create A Special “Summer-Only” Guitar Class
This class ought to be something most of your students REALLY want to attend and can only attend if they stay in lessons through the summer.
There is virtually no limit on the topics you can make these classes about as a guitar teacher. For example, when teaching guitar in the summer, you can run classes on:
Rhythm guitar playing – where you’re teaching guitar fundamentals of rhythm playing (such as timing, palm muting, articulation and consistency). When your guitar students have good rhythm skills, it makes you look good as their guitar teacher and that helps your guitar teaching business grow faster.
Here is a video example of how you can train your guitar students to master rhythm guitar playing:
Playing chords – this can mean teaching guitar chord changes (a great topic for a class if you’re teaching guitar mostly to beginners) or teaching guitar students about barre chords or other more advanced chords (good guitar teaching topic for intermediate to advanced students).
Here is an example of how you can teach this topic in a guitar teaching class when teaching guitar in the summer:
Guitar Teaching Tip #3 For Teaching Guitar In The Summer: Advertise MORE In The Summer Time
Most guitar teachers sabotage their own guitar teaching income when teaching guitar in the summer by doing LESS advertising than they do throughout the year.
They justify it by saying that fewer guitar students are looking for lessons in the summer than throughout the rest of the year. Which – even if true – is NO reason to cut back on your marketing (and cut back on your guitar teaching income when teaching guitar in the summer).
Here is why;
Even if there ‘are’ fewer students looking for lessons doesn't mean that number goes down to zero.
And besides, with fewer guitar teachers advertising – it could well mean that there are MORE students available for YOU. This means it’s a golden opportunity for you to advertise more and grow your guitar teaching income when teaching guitar in the summer.
When you do, you’ll gobble up all the students that other guitar teachers miss out (as they lose guitar teaching income and market share to YOU).
Guitar Teaching Tip #4 For Teaching Guitar In The Summer: Use A Teaching Model With Built-In Flexibility
No matter how hard you try to increase your student retention or increase the amount of marketing you do...
... your guitar students are more likely to have scheduling conflicts when you are teaching guitar in the summer.
But this doesn't have to hurt your guitar teaching income if you’re running a flexible guitar teaching model that
- lets you work (teach) very few hours per week
- gives your students multiple options for days/times they can attend the class they are enrolled in.
- lets your students pick and choose the date/time that works for them each week.
(This, essentially, means they can miss a lesson as often as they want and then “make it up”, without even talking to you about it.)
All the while, helping your guitar students solve their musical problems and develop the skills they need to become good players fast.
If you don’t have this level of flexibility when teaching guitar to your students, it becomes hard to grow your guitar teaching income (and thrive when teaching guitar in the summer). But you can improve this part of your guitar teaching business by getting guitar teacher training.
Guitar Teaching Tip #5 For Teaching Guitar In The Summer: Be The Example
Here is a powerful way to inspire your guitar students to stay with you longer (helping you grow your business when teaching guitar in the summer):
Set the example of the kind of behavior you want your guitar students to exude when you’re teaching guitar to them.
For example: one of the most obvious things you can do is get guitar teacher training (to get better at teaching guitar to your students).
You can also be taking guitar lessons yourself (from a guitar teacher you look up to).
When you do this, it makes it much easier to expect the same behavior from your guitar students.
Now that you know how to increase your guitar teaching income in the summer, the next step is to discover powerful ways to keep your guitar students taking lessons with you for years instead of quitting. I can show you how in my free eGuide: How To Keep Your Guitar Students Taking Lessons With You For Years. Download it today and discover guitar teaching secrets most guitar teachers never know.
Want to make more money teaching guitar? Learn how by getting guitar teaching business coaching.