Music Career Advice - How To Be In The Right Place At The Right Time
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Have you ever had someone give you this music career advice:
“To make it in the music business (or to start a music career), you need to be in the right place at the right time?”
Whenever I heard this music career advice on how to start a music career, it made me angry.
Because it sounds like what is being said is we don’t have any control over our ability to make it in the music business.
Therefore, getting a record deal or touring the world must be a matter of …
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If that were true, then there would be no action step I could take (or music career advice I could follow) to even start a music career... let alone make it in the music business.
I would just have to wait and hope to become lucky by somehow finding a way to be in the right place at the right time.
I had two problems with this advice on how to make it in the music business.
First, I didn’t know where the right place was.
And second - I didn’t know when the right time was.
Here’s some music career advice I *wish* someone had given me on how to be in the right place at the right time and make it in the music industry:
How To Start A Music Career Step One: First, Become The Right Person.
If you want to make it in the music business, it’s not enough to be in the right place at the right time. That won’t help you if you’re not yet the right person. We need to be the right person in the right place at the right time to have a chance to make it in the music business
The good news about this music career advice is you (yes, you) can become the right person - anyone can learn this.
Becoming the right person begins by learning to add value and reduce risks for people in the music business you want to work with. For example, if you want to join a band that is already successful, has a record deal, and is touring the world, then ask yourself …
“How can I help this band make more money than they are now or reduce their risks?”
(That line above is one of the most profound pieces of music career advice you’ll ever hear on how to make it in music business.)
The fact is, there are many ways you could help them do this – even if you have no idea right now how you could.
To see real-life examples of how to do that in the music business, check out my (free) music career advice article on what you need to make it in the music business.
How To Start A Music Career Step Two: Be In The Right Place
Implementing this part of my music career advice (putting yourself in the right place) is actually pretty easy. Why? Because there are thousands and thousands of right places you could be at.
For example, going to a concert would put you close to professionals in the music industry. Buying a VIP ticket will put you much closer. But there’s an even better place to get the sort of proximity you may be looking for when implementing this music career advice: the band’s merchandise booth.
These people work for the band and the band’s tour manager. They may be on the low end of the band’s organization, but they have a lot of direct access to the band, the entire crew, and management.
Going to the merch booth when few other fans are in line (such as when the band is playing) gives you greater access to the organization and more time to talk or pass along valuable information the band, the band’s manager may be interested in.
A common mistake amateur musicians make when using this music career advice is trying to introduce themselves or their music to the band they are talking to. They don’t know you and do not care about how good you are or how great your music is.
However, they are always interested in how you can directly help them make more money quickly, with little or no work or risk to them. If you can do that, you WILL have their attention. The best news is this is not hard to do – see my previous article on what you need to make it in the music business.
How To Start A Music Career Step Three: Be There At The Right Time
Wouldn’t it be great if we could eliminate the timing requirement? Doing so would make it much easier to start a music career (and implement the music career advice in this article), wouldn’t it?
There are many ways I’ve found that you can do this. Here are two of them:
Once you know where some of the right places are, you can be there often. Your physical presence is not always required. But something of yours can be there often.
I once bought a large tabletop status of Atlas and sent it as a gift to the president of a company. It’s been sitting on his desk in his office ever since. Every time he sees that statue, he’s reminded of who gave it to him.
Instead of waiting for chance, take control and create the right time. How do you do that? Think about it this way, if I came to you with an opportunity for you to make a lot of money, with little or no work on your part, little or no money on your part, and virtually zero risk to you, would you make yourself available to talk with me? Most people would. You can do the same.
You may think, “but I don’t know how to do that.” You have one way to do this if you read my previous article linked above. There are 52 additional ways I mentor musicians in my music careers mentoring program to do the same.
The first step to starting your music career is downloading this free eGuide on How To (Easily) Stand Out From All The Other Musicians.
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